Events: Event Registration Form


When Culture Meets Strategy - How ATB transformed itself, to transform banking

Event Date: Wednesday, May 9, 2018
Event Time: 7:00 AM to 9:30 AM
Venue(s): SAIT - MacDonald Hall (located in the Heritage Hall building)
Presenter(s): Barry Hensch
Agenda: 7:00 - 7:30 AM: Registration/Networking
7:30 - 9:00 AM: Session
Corporate Sponsors:


Join ATB transformation’s head of Technolgy Enablement Barry Hensch as he takes you through the intersect of culture, strategy and innovation as told through the lens of ATB. Once thought to be as ubiquitous as any player in the banking space, ATB is now a top 50 employer with continued transformative impact that has caused the industry to take note. Rob will share how ATB’s culture has allowed it’s team members focus on happiness & customer obsession in order to create rapid, impactful and sustained transformation.



 Barry Hensch is the SVP and Head of Technology Enablement within the Transformation team at ATB Financial. Technology Enablement is ultimately accountable for the effective and efficient delivery and implementation of core banking solutions and all the technology ATB team members use each and every day. Our team is committed to continually making changes so technology works for people, much like ATB is transforming our industry to make banking work for people.

Barry played a critical hands-on role in implementing Google G Suite into ATB, in a seamless yet positively disruptive way in the Work Reimagined initiative. Work Reimagined has been a key transformational initiative at ATB to rethink and ultimately reimagine the work that goes on day-to-day. ATB recognized that continuing to do the work we have always done, the way we have always done it, will not allow ATB to compete in an exponentially changing economic environment. Barry is now taking the transformational technology leadership lessons learned from Work Reimagined to transform how core banking solutions are delivered for ATB customers.

Barry discovered his passion for information technology solutions after beginning his career in accounting. Barry has his Bachelor of Management degree in Advanced Accounting (Distinction) from the University of Lethbridge and his Master of Business Administration from Royal Roads University. Barry’s accounting background provided an amazing foundation for the challenges and opportunities businesses face, and he has greatly benefited from that experience throughout his IT career. Over the last 20 years, Barry has had the opportunity to work in both corporate and consulting IT roles in a wide variety of industries, including financial services, oil and gas, telecommunications retail and consulting.



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REGISTRATION FEES - Today through to May 8, 2018

Registration Type Rate
Member Registration $0.00 CDN + NO TAX
Member Guest Registration $0.00 CDN + NO TAX
Corporate Sponsor Registration $0.00 CDN + NO TAX
Corporate Sponsor Guest Registration $0.00 CDN + NO TAX
Non-Member Registration $45.00 CDN + GST 5%
Vendor Subscription Registration $0.00 CDN + NO TAX
Corporate Subscription Registration $0.00 CDN + NO TAX